Malaysian Online Spending Increases as Consumer Trust in LazMall Grows During 9.9 Biggest Brands Sale
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The average Malaysian is purchasing over 10x more items on LazMall3x increase in local store followers for LazMall brands following 9.9 SaleAthleisure, smartphone, and household-essential brands are most searchedOver 15x more purchases for beauty, grocery and baby supplies on LazMallMalaysians bought 120,000 kilograms of Milo and 14,000 kilograms of Nescafe
Consumers’ online shopping behaviour in Malaysia is showing a clear upward trend, with the average Malaysian each purchasing over 10x more items month-on-month at LazMall during the recent 9.9 Biggest Brand Sale, demonstrating that consumers are becoming more confident to shop online at Lazada’s authenticity-guaranteed branded destination. Most LazMall brands have also seen a 3x increase in store followers across the sale period.