Sex tech company Lora DiCarlo made a comeback this year with two new robotic massagers after being prohibited from the event last year.
In 2019, Lora DiCarlo introduced its first massager, the Osé, and it was given an innovation award in robotics. However, the Consumer Technology Association revoked the award, calling it a mistake and prohibited the company from attending the show. The CTA's justification is that sex tech is prohibited at the show, but that's contradicting as there are some sex tech companies that have been allowed to attend the show in the past few years.
According to Lora DiCarlo, the first massager made over $3 million in sales by the end of 2019 and will start the shipping within this month. The new massagers the company is introducing this year are called Onda and Baci - supposedly cheaper than the first massager that is priced at $290.
"This year, we are at CES to continue to reshape how people think about sex tech. It's not about the technology. It's not about the orgasm. It's about how tech-enhanced experiences can lead to a greater sense of wellness, including improved sleep, reduced stress, and better mood," said Lora Haddock, founder of the company.
These two robotic massagers are set to launch in March and while the former will be a "g-spot massager", the latter will be a "clitoral stimulator". Both massagers have also received the CES Honoree Innovation award.
