Norwich City chief Stuart Webber have set their price for Emi Buendia.
Arsenal and Aston Villa are both chasing the Argentine for the summer market.
Webber says the club will be looking for at least £30million - a figure that would eclipse their previous record sale of Ben Godfrey to Everton last year for £25million.
Webber said: "If we do sell one, it's going to be a club record deal.
"It's probably going to start with a number three in front of it.
"That will give us great opportunities to maybe make the whole better as well. We're really relaxed on that front."
