Sponsors Trivago stand by Chelsea after Three jump

Football
12 Mar 2022 • 5:03 PM MYT
Tribal Football
Tribal Football

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Trivago have announced they are standing by Chelsea and will continue as training kit sponsors.

Trivago's stand is made in contrast to shirt sponsors Three, which suspended their deal within hours of the UK Government's sanctions against owner Roman Abramovich.

The travel brand, who signed a multi-year deal with Chelsea last summer, said it is "important to us to continue supporting the club, the fans and community", while calling for a change of ownership "as soon as possible".

On their deal with Chelsea, Trivago said: "As a global travel brand, we believe in connecting and bringing people together.

"These are values shared by Chelsea, an institution now 117 years old with a tradition so vitally important to its fans and communities and that is why we decided to partner with the club.

"The uncertainty over the ownership situation of Chelsea has been challenging. It is important to us to continue supporting the club, the fans and community. We are looking forward to a transition of ownership as soon as possible."


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