Extra tags: AIDigital Transformation
Google Cloud and BT recently established a five-year strategic agreement to help BT speed its digital transformation. To create greater customer experiences, decrease costs and risk, and build new revenue sources, BT will use a spectrum of Google Cloud products and services, including cloud infrastructure, machine learning (ML) and artificial intelligence (AI), data analytics, security, and API management.
As part of its cloud-first and AI-first strategy, BT's BT Digital unit is undergoing a huge digital transformation, which includes the creation of a group-wide data and AI fabric. Under the terms of the agreement, the two businesses will assist BT in unlocking hundreds of new business use-cases in order to help the company achieve its goals for digital products and hyper-personalised consumer engagement.
BT's data transformation focuses on achieving business outcomes and using AI and deep machine learning to enable businesses and customers to make more data-driven decisions and personalise customer offerings and new go-to-market propositions. This would also allow BT to have real-time network analytics, which will improve customer service by allowing for predictive problem management and assurance.
In addition, Google's SRE team will partner with BT to foster a continuous delivery and "zero ops" autonomous operations culture to accelerate product development and continuous innovation as part of the new culture of working that BT calls "The Digital Way."
"Our partnership with Google is one of a series of strategic moves that BT Digital is taking to help accelerate BT's growth and digital transformation. This is a partnership that is deeper than just at the technology level. It will help Digital as a whole supercharge BT and drive its return to growth," said Harmeen Mehta, Chief Digital and Innovation Officer, BT.
"We're proud to collaborate with one of the world's leading providers of communications services and play an integral part in its digital transformation journey," said Thomas Kurian, CEO at Google Cloud. "By deploying our full cloud capabilities, and support from our SRE organisation, our goal in this partnership is to set up BT with the tools it needs for future growth and innovation."