Auntie Anne’s Malaysia Celebrates 30 Years with Nationwide FREE Pretzel Giveaway

Auntie Anne’s Malaysia kicked off its 30th anniversary celebration in conjunction with National Pretzel Day with an encouraging response from customers across the country.

Before the first bite, it was the smell — warm, buttery, and instantly recognisable. For many Malaysians, Auntie Anne’s has been part of everyday moments, and the first day of the FREE Pretzel Giveaway reflected that continued connection.

At participating outlets nationwide, customers from all walks of life — from younger visitors to long-time fans — were seen queuing and showing interest in joining the celebration. The atmosphere was lively yet orderly, with many taking the opportunity to enjoy a simple moment of treat and indulgence.

Day 1 saw strong participation, with smooth registration and redemption through the Auntie Anne’s Mobile App. Customers were able to easily access their vouchers, activate them at the counter, and redeem their FREE Cinnamon Sugar Pretzel without hassle.

“We are very encouraged by the positive response on the first day,” said a representative from Auntie Anne’s Malaysia. “It’s rewarding to see customers engaging with the campaign and enjoying the experience we’ve created for this milestone.”

A Celebration That Continues

The nationwide FREE Pretzel Giveaway runs on weekdays from 20 April to 8 May 2026, between 11AM and 1PM, at selected outlets on selected dates, across Malaysia.

Customers can enjoy a FREE Cinnamon Sugar Pretzel by registering on the Auntie Anne’s Mobile App and redeeming the outlet-specific voucher during the designated time.

Customers are welcome to participate throughout the campaign period, with one redemption available per day per outlet voucher.

With strong interest observed on Day 1, Auntie Anne’s Malaysia looks forward to welcoming more customers in the coming days as the celebration continues nationwide.

More Than Just a Pretzel

For 30 years, Auntie Anne’s has been part of everyday routines, small breaks, and shared moments of enjoyment across Malaysia.

This milestone, celebrated alongside National Pretzel Day, is a tribute not just to the brand’s journey, but to the customers who have been part of it.

Here’s how to redeem:

Redemption Steps

Download and register on the Auntie Anne’s Mobile App

(iOS 13 and above / Android 21 and above)

Visit the participating outlet according to the daily schedule (11AM – 1PM)

Head to “My Rewards” — your outlet-specific voucher will be there

At the counter, tap Redeem → Activate

Enjoy your FREE Cinnamon Sugar Pretzel

And if you feel like sharing the moment, we’d love to see it.

Tag us @auntieannesmy

#AAMY30thanniversary #auntieannesmy #freepretzel #giveaway

Free Pretzel Giveaway Schedule

Date	Location
20 April	SOGO KL \| Sungei Wang Plaza \| Sunway Velocity Mall \| Setapak Central Mall \| My Town Shopping Centre \| KL East Mall
21 April	Alamanda Shopping Centre \| IOI Mall Puchong \| AEON Mall Cheras Selatan \| IOI City Mall Putrajaya \| DPULZE Shopping Centre
22 April	Setia City Mall \| Paradigm Mall \| Central I-City \| Empire Subang \| AEON Mall Shah Alam \| AEON Mall Bukit Tinggi
23 April	AEON Mall Kempas \| Johor Bahru City Square \| KSL City Mall \| KOMTAR JBCC \| Mid Valley Southkey \| AEON Mall Mall Tebrau City
24 April	AEON Mall Bukit Indah \| AEON Mall Kulai Jaya \| Kluang Mall \| Batu Pahat Mall \| Angsana Johor Bahru Mall
27 April	AEON Mall MALL Kinta City \| AEON Mall Seri Manjung \| AEON Mall Taiping \| AEON Mall Ipoh Station 18
28 April	Gurney Plaza \| Queensbay Mall \| Penang Sentral \| Gurney Paragon Mall \| AEON Mall Bukit Mertajam \| Sunway Carnival Mall
29 April	Aman Central \| Amanjaya Mall \| SkyAvenue Genting \| Genting Premium Outlet
30 April	Bangsar Village \| Berjaya Times Square \| The Mines Shopping Centre \| Quill City Mall
4 May 2026	IOI Mall Damansara \| Mid Valley Megamall - LG Floor \| Mid Valley Megamall - 3rd Floor \| The Starling Mall \| The Curve Shopping Mall
5 May 2026	Suria KLCC \| Pavilion KL \| NU Sentral \| Avenue K Shopping Mall \| AEON Mall Rawang
6 May 2026	AEON MALL Bandaraya Melaka \| A'Famosa \| AEON Mall Seremban \| AEON Mall Nilai Kuantan City Mall \| East Coast Mall
7 May 2026	AEON Mall Kota Bahru \| KTCC Mall
8 May 2026	Sunway Putra Mall \| Sunway Pyramid - LG2 Floor \| Sunway Pyramid - LG1 Floor \| 1 Utama Shopping Centre \| Pantai Hospital KL

Stay Connected

Follow Auntie Anne’s Malaysia on social media for daily updates on participating outlets and campaign highlights.

Download the Auntie Anne’s Mobile App to join the celebration.

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