
Adyen’s direct acquiring solution boosts performance for Hong Kong’s home carrier in the world’s most dynamic markets
SINGAPORE -
- 23 March 2026 - Adyen, the global financial technology platform of
choice for leading businesses, today announced the expansion of its longstanding partnership
with Cathay Pacific, Hong Kong’s home airline. This deepening of collaboration marks a
significant milestone, with Adyen now providing direct acquiring services for the airline in
markets including Hong Kong, Australia, New Zealand, the United States, Japan, and most
recently, India.
Adyen’s partnership with Cathay Pacific, which began in 2014, has evolved from its initial scope
to become a core component of the airline’s global commerce strategy. With the successful
implementation of direct acquiring in Cathay Pacific’s key markets, this expansion underscores
Adyen’s role as a strategic growth partner, using direct acquiring capabilities to increase
authorization rates, reduce payment fees, and unlock new revenue.
Notably with the recent roll-out in India, Adyen’s acquiring solution ensures performance. Since
implementation, Cathay Pacific achieved a 10% increase in authorization rates in the market.
“At Cathay Pacific, we believe that a seamless and trusted shopping experience is essential to
elevating ourselves to become the most loved service brand of our customers,” said Kinto Chan,
General Manager, Sales and Distribution, Cathay Pacific. “By leveraging Adyen’s single
integration and trusted extensive global acquiring network, we can ensure our customers
transact securely while allowing us to expand into our target markets with ease.”
“Our partnership with Cathay Pacific is centered on turning global payment complexity into a
competitive advantage,” said Warren Hayashi, President, Asia Pacific, Adyen. “By optimizing
authorization rates across diverse geographies, we ensure more bookings take flight, helping
Cathay achieve commercial growth on a global stage.”
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The issuer is solely responsible for the content of this announcement.
About Adyen
Adyen (AMS: ADYEN) is the financial technology platform of choice for leading companies. By
providing end-to-end payments capabilities, data-driven insights, and financial products in a
single global solution, Adyen helps businesses achieve their ambitions faster. With offices
around the world, Adyen works with the likes of Meta, LVMH, SHEIN, Uber,L'Oréal, Cathay
Pacific, Grab, Klook, and Singapore Airlines. The cooperation with Cathay Pacific as described
in this merchant update underlines Adyen’s continuous growth with current and new merchants
over the years.
About Cathay Pacific
Premium full-service airline Cathay Pacific is the home carrier of Hong Kong with eight decades
of history, and is a founding member of the oneworld global alliance. Cathay Pacific is part of
the Cathay Group, which also comprises the cargo division Cathay Cargo, low-cost carrier HK
Express, and its lifestyle business Cathay Lifestyle. Cathay is a member of the Swire Group and
is listed on the Hong Kong Stock Exchange (HKSE). For more information, please visit
www.cathaypacific.com.

