Content creators make money like CEOs

27 Jul 2024 • 9:36 PM MYT
Daily Express
Daily Express

Daily Express Online (Malaysia) is Sabah's top-ranked & most viewed English news site. It is also Sabah's leading & most circulated daily English newspaper.

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By: Jessie Lee

Kota Kinabalu: Did you know content creation can be extremely profitable?

Content creator Adalyna under the TikTok username @kerjazz recently shared a piece of information that was shocking to her.

“RM80,000 for three contents?” she says in the beginning of a short video, captioning “content creators’ salary can beat the one of a CEO”.

The TikToker said this was disclosed by a friend who worked at the company that offered such remuneration.

SPONSORED CONTENT Shell awards Sabah LiveWIRE winners Kota Kinabalu: Shell has awarded five enterprises as the state winners of Shell LiveWIRE Malaysia 2024, following the Sabah state finals held at Plaza Shell in Kota Kinabalu. . Read more “When I heard that, I was super shocked that I went speechless for a while," she exclaims in TikTok.

“Can you imagine? We are talking about three contents, not 30 contents. So here the value of one content goes beyond RM26,000.

“And the fact that the RM80,000 contract for three mere contents has been signed – proves that there are people who are willing to pay that much for content creation."

The 81.7k-follower content creator also took this opportunity to send out job offers to netizens, claiming that she was determined to build her content-creating team.

While there are netizens who expressed interest in the comments section, some said the high pay is normal, depending on who is the creator.

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