Malaysia’s fixed-price everyday essentials store Eco-Shop is marking its 23rd anniversary with a nationwide campaign that rewards customers with RM250,000 worth of prizes.
Anchored by the Buy & Win contest, the campaign rewards customers and communities who have supported the homegrown brand since its founding.
Eco-Shop Malaysia Bhd CEO and executive director Jessica Ng said this spirit of rewarding loyalty reflects the same commitment to affordability and accessibility that has shaped the brand since day one.
“For 23 years, we have remained focused on making everyday essentials accessible at prices Malaysians can afford. As we have grown, this commitment has stayed the same because we believe good value should be within everyone’s reach, regardless of where they live or their background,” Ng said.
Over the nearly two-month campaign period, 19 lucky winners will take home a Proton X70 1.5TD Premium, three Honda RS150R motorcycles and 15 units of Samsung Galaxy Z Fold8.
Customers who spend a minimum of RM35 in a single receipt and pay using Visa will receive one entry into the Buy & Win contest, while Eco-Shop members enjoy two entries for every qualifying purchase. The same qualifying purchase also entitles customers to a Gift with Purchase available across all Eco-Shop stores nationwide, while stocks last.
The campaign runs from Oct 5 to Nov 29, with Visa as its payment partner.
“As we look ahead, we want to continue being a brand that Malaysians can count on for everyday value, while constantly exploring new ways to serve more communities and make a meaningful difference in their everyday lives,” Ng added.
With each item selling at RM2.60, the retailer has grown to 462 stores nationwide as of May 2026, offering a wide range of products that allow every Malaysian household to obtain daily necessities without the weight of extravagant costs.
Eco-Shop’s mission is to offer affordable daily essentials for all, in line with its vision to be Malaysia’s leading ultra-affordable household retailer and a driver of positive change within the community. Eco-Shop’s loyalty app, with more than 2.43 million members as of May 2026, rewards customers with benefits that further enhance their shopping experience.
