FRUITAS Holdings Inc. is aiming for at least 20 percent sales growth in 2026, backed by a capital expenditure program of about P120 million as it continues the expansion of its retail network.
The company said the spending plan, which may still be adjusted depending on business conditions, would support store expansion and operational requirements.
“Our target in growth in sales is at least 20 percent,” Fruitas President and CEO Lester Yu said in an interview, adding that the company remained focused on scaling its operations while maintaining efficiency.
Yu said the company was confident of meeting the sales growth target amid sustained consumer demand and continued market resilience.
Amid external pressures from global uncertainties and rising fuel costs that continue to weigh on operations, particularly in logistics, Yu said Fruitas was continuing to explore internal efficiency measures to mitigate the impact of higher expenses.
“We’ll absorb the cost of oil and gas, and then we’ll look for other ways where we can save,” he said.
Yu said Fruitas had also ruled out immediate price adjustments as it did not want to pass on inflationary pressures to consumers.
“We don’t want to be opportunists,” he said.
Fruitas Holdings shares on Friday ended unchanged at P0.67 each. NAZYLEN JOY MABANGLO
