THE local government of Bohol has filed a geographical indication (GI) application for Ubi Kinampay amid rising global demand for ube.
The GI bid aims to formally recognize the qualities, reputation and cultural heritage of Ubi Kinampay that are inherently linked to the province’s geography, soil, climate and traditional farming practices, the Intellectual Property Office of the Philippines (Ipophl) said on Tuesday.
“The world is now in the middle of a ‘purple gold rush,’ and GI protection can help the Philippines stake its claim in the growing global demand by strengthening its market identity and position,” Ipophl Director General Teodoro Pascua said in a statement.
“As ube becomes more global, we must make sure the roots of varieties from the country are not lost,” he added.
“GI protection helps ensure that the true heart of the Bohol Ubi Kinampay — its soil, story and people — remain Boholano and Filipino.”
GI indicates that a certain product has a specific geographic origin and possesses qualities, characteristics or a reputation that are essentially due to where it comes from.
Ubi Kinampay is a premium variety of purple yam, which is native to the Philippines. Also known as the “Queen of Philippine Yams,” it is known for its vibrant purple color, floral aroma and sweetness.
The Ipophl said it would be reviewing Bohol’s submitted manual of specifications covering the product description, geographic production area, production methods, quality control measures, standards and labeling rules, as well as evidence linking Ubi Kinampay’s qualities to the province’s natural conditions and traditional know-how.
If registration is approved, Ubi Kinampay could become Bohol’s second locally protected geographical indication after Alburquerque Asin Tibuok.
The Ipophl said that it has been working closely with local government units, producers and community groups to advance GI awareness.
In 2023, in particular, it conducted seminar-workshops with producers of the Bohol Ubi Kinampay and the Alburquerque Asin Tibuok to help them better understand the registration process and how GI protection can help preserve heritage and create economic opportunities.
The Philippines currently has four registered GIs: Guimaras Mangoes, Aklan Piña, Alburquerque Asin Tibuok, and Tau Sebu T’nalak.
Philippine ube exports reached $3.06 million last year based on Trade department data