Hoka-owner Deckers provides upbeat annual outlook on resilient demand

Business & Finance
23 May 2026 • 12:02 AM MYT
The Manila Times
The Manila Times

One of the longest-running English broadsheets in the Philippines

Hoka-owner Deckers provides upbeat annual outlook on resilient demand

DECKERS Outdoor forecast annual sales and profit above Wall Street estimates on Thursday, banking on resilient demand for its UGG boots and Hoka running shoes.

Growth in wholesale and direct-to-consumer channels, coupled with new product launches, benefited the company despite pressure on lower-income consumers from sticky inflation. Sales at its Hoka brand rose 14.5 percent during the fourth quarter, while sales at the UGG brand increased 9.2 percent. “Fiscal 2026 was another record year for Deckers, with revenue and earnings growth powered by the continued momentum of HOKA and the enduring strength of UGG,” CEO Stefano Caroti said in a statement. “Our focus on brand building, product innovation and category leadership, along with marketplace execution continues to drive full-price demand across an expanding global audience,” said Carlotti. “We are confident in our ability to deliver compelling value for years to come, further reinforcing our competitive posture as an industry leader,” he added. Deckers, which relies heavily on Vietnam as a key manufacturing hub, expects fiscal 2027 sales to be between $5.86 billion and $5.91 billion, comparedwith analysts’ average estimate of $5.82 billion, according to data compiled by LSEG. Annual per-share earnings are forecast at $7.30 to $7.45, while analysts expect $7.34. Overall quarterly sales rose 10 percent to $1.12 billion, and profit came in at 96 cents per share. Both topped analysts’ expectations.