- Researchers from King’s College London and health science company Zoe are recruiting 250,000 UK adults for a study into rising bowel cancer rates among under-50s.
- The trial, named Prospect-UK, will investigate why instances of early-onset bowel cancer have increased substantially in the UK and globally since 1990.
- Participants will complete online surveys regarding diet, lifestyle, environment, and personal health, with responses linked to their electronic health records.
- Investigators aim to gather detailed, brand-level data on dietary habits to better understand the link between processed foods and disease risk.
- Cancer Research UK data shows approximately 48,200 annual bowel cancer diagnoses in the UK, with around 2,900 occurring in adults aged 25 to 49.
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