Leapmotor C10 Electric SUV Wows Influencers in 24-Hour YouTube Challenge

TechnologyDigital
3 Oct 2024 • 5:37 AM MYT
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Leapmotor C10 Electric SUV Wows Influencers in 24-Hour YouTube Challenge

The Leapmotor C10 24-Hour KOL Challenge concludes with thousands of livestreams.

In an innovative marketing event that captivated social media audiences, Stellantis Malaysia recently hosted an exciting 24-hour challenge featuring the highly anticipated all-electric Leapmotor C10 SUV. Popular social media personalities Iman Kamil, Shawn Lee, and Jayce Tay (also known as Muachi) put the vehicle through its paces in a livestreamed endurance test at Plaza Arkadia, Desa Park City.

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Record-Breaking Engagement for Electric Vehicle Challenge

The event drew impressive viewer numbers, with:

  • 5,089 total livestream views
  • 3,231 live chat engagements
  • Continuous fan interaction and support throughout the 24-hour period

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Innovative Features Showcased Through Unique Challenges

Participants engaged in various activities designed to highlight the C10’s cutting-edge features:

  1. Storage space discovery challenge
  2. Cabin air purification demonstration
  3. Musical charades utilizing the vehicle’s entertainment system
  4. 360-degree camera treasure hunt
  5. Interior customization competition

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Comfort and Efficiency Demonstrated

The challenge proved the C10’s comfort and efficiency credentials:

  • Contestants spent the night comfortably using the full-flat folding seats
  • Energy consumption remained below 30% throughout the overnight period
  • All amenities functioned perfectly for the full 24 hours

Challenge Results

Final standings:

  1. Iman Kamil – 160 points (Grand Prize winner)
  2. Shawn Lee – 105 points
  3. Muachi – 95 points

As the champion, Iman Kamil won an exclusive three-month test drive of the Leapmotor C10.

Experience the Leapmotor C10 Yourself

Eager to see what the buzz is about? Malaysian customers can experience the Leapmotor C10 firsthand:

  • Location: The Exchange TRX (Central Exchange, Ground Floor)
  • Dates: October 17-20, 2024
  • Time: 10 AM to 10 PM daily
  • Activities: Vehicle showcase and test drive opportunities

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The Leapmotor C10 sits on the Leap 3.0 architecture and is 4739mm long, 1900mm wide, 1680 mm tall and has a 2825 mm wheelbase. It has a 170kW, 320Nm permanent magnet synchronous motor at the rear providing a 0-100km/h time of 7.3 seconds. 4 versions are available in China ranging from 410-530km of range according to the CLTC cycle. Inside, you’ll find a 10.25″ digital instrument cluster and a 14.6″ infotainment unit running Leapmotor OS, powered by a Snapdragon 8295 chip.