MADANI Mart eyes 300 outlets through three master licensees

LocalBusiness & Finance
26 Sep 2026 • 6:02 PM MYT
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MADANI Mart expansion backed by potential RM50m financing facilities

KAJANG: MADANI Mart is opening master licensing applications to companies, investors and strategic partners with the financial and operational capabilities to accelerate the expansion of its retail network nationwide.

Deputy Domestic Trade and Cost of Living Minister Datuk Dr Fuziah Salleh said each party appointed by Yayasan MADANI would have the opportunity to develop and operate up to 100 MADANI Mart branches, subject to the stipulated terms and standards.

“Currently, priority will be given to three master licensees. This means that if we appoint three, it will enable the opening of around 300 outlets,” she told Bernama after opening the MADANI Mart Taman Sutera branch here today.

Fuziah, who is also Yayasan MADANI chairman, said the appointment and branch development rights would be awarded in phases based on capability, performance and compliance with the conditions established by Yayasan MADANI.

She said expansion through this model would begin after Yayasan MADANI ensured that the supply chain and pricing for about 5,000 stock-keeping units (SKUs) offered by MADANI Mart remained stable.

Fuziah said Yayasan MADANI was negotiating with several commercial and government-owned banks to provide financing facilities of up to RM50 million, if required.

She added that the master licensing model was introduced to speed up expansion, while opportunities to open individual outlets would continue to be offered to ensure more entrepreneurs could join the network.

“We still want to provide opportunities to individual owners. We do not want a situation where only a select few make a profit,” she said, adding that MADANI Mart aimed to have at least one branch in every state legislative assembly constituency.

Meanwhile, on the opening of MADANI Mart Taman Sutera, Fuziah said the third branch introduced a fresh grocery segment, including fish and vegetables, as well as bulk sales of items that did not require specific licences.

The bulk sales facility offers small traders, food operators and stall owners the option of obtaining supplies in larger quantities at competitive prices, helping them manage operating costs.

To date, MADANI Mart operates two locations in Kuantan, Pahang, before opening its Taman Sutera branch, which marks the network’s first outlet in the Klang Valley.

MADANI Mart is a strategic partner of the Ministry of Domestic Trade and Cost of Living (KPDN) in implementing the Rahmah MADANI Sales Programme (PJRM), with every outlet hosting at least one Rahmah Sale per month and providing payment system facilities for the Rahmah Basic Contribution (SARA) programme.

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