Molly-Mae issues AI warning to followers after fake perfume endorsement

EntertainmentTechnology
22 Jul 2025 • 6:49 PM MYT
The Independent
The Independent

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Molly-Mae Hague has issued a warning to her followers not to buy a perfume supposedly endorsed by her, saying the clip was generated by artificial intelligence (AI).

The Love Island star explained in her latest vlog on Sunday (20 July) that a fan had approached her and told her they had bought a perfume she loved for a friend’s birthday.

“There's this clip going round on TikTok, which they do with loads of celebrities, where it's me, saying 'oh I love this perfume' in my voice, but it's AI,” the 26-year-old added.