A Legacy of People, Partnership, and Progress
KUALA LUMPUR, MALAYSIA -
- 13 May 2026 - Primerite Sdn Bhd celebrates its 30th anniversary as a trusted Malaysian distributor of global coding and marking leader
. Over three decades, the partnership has been shaped by a people‑focused philosophy, operational excellence & smooth leadership transitions. Videojet is pleased to announce that Primerite is now the only authorized channel partner in Malaysia, supplying genuine Videojet parts, inks, and makeup.
A Blueprint for Success: CS Wong’s Vision of Equitable Recognition
Primerite’s stability and growth reflect the visionary leadership of its founder, CS Wong, whose focus on shared recognition & incentives has built a loyal, motivated team. This people-first culture drives low turnover and high-quality service for Videojet’s Malaysian customers. This people-focused strategy aligns with Primerite’s corporate vision:
“To be the most comprehensive Total Solution Provider in Marking & Coding Automation via Product Identification & Tracking to meet our customer's current and future needs in automated production.”
Operating under
ISO 9001:2015 certification
, Primerite demonstrates a strong commitment to quality, regulatory compliance, & continuous improvement, reinforcing customer trust & operational efficiency.
Seamless Leadership Transition
As the company enters its next phase, Primerite is executing a well-planned leadership transition to the next generation. CS Wong’s sons,
Jie Han and Ming Han
, are being groomed for leadership, ensuring continuity of core values while introducing fresh perspectives. Their focus on digital transformation & sustainability will support Primerite’s long-term competitiveness & strengthen collaboration.
Three Decades of Partnership with Videojet in Malaysia
Primerite’s 30-year partnership with Videojet is built on a shared commitment to innovation in
CIJ, laser, LPA & TTO
solutions. Combining Videojet’s global technology leadership, the partnership delivers reliable coding & marking solutions to manufacturers across Malaysia. 2026 celebration honors past achievements while looking ahead to continued innovation and growth.
Primerite, established in 1996, is a specialized total solution provider for marking and coding. The company represents leading global brands and offers a comprehensive portfolio of cost-effective and versatile solutions for product identification and traceability.
Hashtag: #primerite #videojet #30yearsanniversary #videojetmalaysia #videojetdistributor
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The issuer is solely responsible for the content of this announcement.
Videojet Technologies (S) Pte. Ltd.
Videojet Technologies is a global leader in product identification, 400,000+ installations, presence in 161 countries includes distributors. Videojet delivers coding, marking & traceability solutions including CIJ Printer, TIJ, laser, TTO, LCM, & Labeling to print barcodes, 2D codes, expiry dates, & more, ensuring product safety & authenticity.
For more Information, contact:
marketing.singapore@videojet.com
