KUALA LUMPUR, July 4 — Malaysia’s digital creative industry recorded a strong performance in 2023, generating RM5.3 billion in revenue with exports valued at RM800 million, Digital Minister Gobind Singh Deo announced.
More importantly, he said, these achievements contributed to the creation of more than 10,000 high-value jobs across the ecosystem.
“Under the Digital Creative Ecosystem Roadmap (DICE) by the Malaysia Digital Economy Corporation (MDEC), the government is showing a strong commitment to develop the digital creative sector with the objective of making Malaysia a regional and global hub for digital content creation by 2030.
“DICE is not just an initiative; rather, a holistic strategy to build a sustainable ecosystem that supports talent development, market access, investment, and innovation in this industry,” he said in his speech at Upin & Ipin Universe video game launch here today.
Also present were Les’ Copaque Production managing director Burhanuddin Md Radzi, National Film Development Corporation of Malaysia chairman Datuk Hans Isaac and Streamline Media Group chief executive officer Alexander Fernandez.
Gobind said that by riding the momentum of global digitalisation, the games sector is booming, adding that the ministry continues to drive Malaysia’s digital transformation by prioritising the animation and games subsector as a core component of the nation’s digital agenda.
“Recognising the importance of the digital creative industry, the ministry views it as a backbone of national progress in the digital economy.
“To strengthen this ecosystem, MDEC has launched two key programmes — Animated Shorts Challenge and Digital Games Testbed, both of which underscore Malaysia’s commitment to fostering innovation and creative excellence in the digital space,” he said.
Meanwhile, Gobind said the launch of the Upin & Ipin Universe game is not just about unveiling a new game; it is a testament to the creativity, innovation, and collaborative spirit that define Malaysia’s journey to becoming a regional hub for animation and games.
“Today’s launch of Upin & Ipin Universe game is a shining example of what Malaysia can achieve when creativity meets opportunity. This game, developed by a cooperation between Les’ Copaque Production and Streamline Studios, embodies the innovation and cultural richness that make Malaysian games stand out,” he said.
— Bernama
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