MANILA, Philippines — Some of the biggest names in Filipino music will share one stage on July 11 as “OPM Con Generations” brings together leading acts from P-pop, rap, rock and folk-pop for a concert celebrating the evolving sound of Original Pilipino Music.
Set at the Smart Araneta Coliseum, the event will feature a lineup led by P-pop group SB19, folk-pop band Ben&Ben, rapper Flow G, rapper Skusta Clee, rock band SunKissed Lola, and rising P-pop acts Alamat, G22, KAIA and Xonara.
Organizers said the concert aims to highlight the diversity of contemporary Filipino music while bringing together fan communities that have emerged around some of the country's most popular artists.
Ben&Ben and Alamat are also expected to draw strong support from their respective fan bases, known as "Liwanag" and "Magiliw." The two acts recently joined the roster of ambassadors for retail chain Puregold, which is staging the event.
Now on its third staging, OPM Con has grown into one of the country's most anticipated music events, attracting sold-out crowds and widespread social media engagement since its launch in 2024.
This year's edition, dubbed "OPM Con Generations," places emphasis on music's ability to connect Filipinos across age groups, genres and communities.
“Music has a unique way of bringing people together, no matter the generation or genre. Through OPM Con Generations, Puregold hopes to create a space where loyal Puregold customers and fans can proudly gather, interact, and celebrate Philippine artistry and culture,” said Ivy Hayagan-Piedad, senior marketing manager of Puregold Price Club Inc.
Ticket redemption begins June 12 in selected Puregold stores nationwide. Members of the retailer's Aling Puring and Perks loyalty programs may redeem tickets through qualified grocery purchases, with ticket categories ranging from general admission to VIP standing.
The company is also introducing a limited Regional Fan Pass program aimed at giving fans outside Metro Manila access to tickets while supplies last.
Organizers expect thousands of music fans to attend the July 11 event, which will showcase a mix of arena-scale performances, rap anthems, chart-topping hits and audience sing-alongs in a celebration of Filipino music and culture.
