- Spotify has introduced a new, temporary logo as part of its 20th-anniversary campaign, changing its familiar 2-D green circle to a 3-D sparkly green disco ball.
- The redesign has generated significant negative feedback from users, many of whom are demanding the immediate return of the previous logo.
- Users have criticized the new logo as “hideous” and “pixelated,” often confusing it with an app update or download icon on their devices.
- While most reactions are negative, some users have expressed indifference or even praised the new design for its unique approach compared to minimalist trends.
- Spotify's Senior Director of Global Brand, Lauren Solomon, stated the logo adaptation is a temporary “expression of culture” for key moments, with the vibrant green intentionally chosen to differentiate the brand.
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