Manchester United boss Erik ten Hag has welcomed new arrival Rasmus Hojlund.
Hojlund has joined United from Atalanta for a fee rising to 85m.
After today's 3-1 preseason win against Lens, Ten Hag said: "He is really a front man, very direct to the goal.
"A very good presser, a physical presence and I think in the balance of this squad we needed that.
"Alongside [Marcus] Rashford, [he is] another player who is direct and can score goals and that is all in his mind he wants to score goals.
"I think he has such a huge potential and now it is up first to him to explore that and we will support him all the coaches.
"I'm sure the whole team was waiting for a type like him and they will integrate and in the dressing room or on the pitch they will help him.
"But as I said, finally the player he has to prove it."
Ten Hag added: "That is the characters we need: we need hungry players and he is a player who is so determined to score goals and win games and win trophies."