- New Ipsos polling presented at the Labour Party conference shows prime minister Andy Burnham is the most popular party leader among Gen Z voters, securing a 39 per cent satisfaction rating compared to Green leader Zack Polanski's 33 per cent.
- Despite prime minister Andy Burnham's personal popularity, his Labour government faces widespread disapproval from young people, with 68 per cent expressing dissatisfaction and only 22 per cent approving of its performance.
- Voting intentions among Gen Z adults have shifted towards the Green Party, with 33 per cent stating they would vote Green in an immediate general election compared to 28 per cent supporting Labour, reversing Labour's lead from the 2024 general election.
- The key issues determining vote choice for young adults align with the wider public, driven primarily by inflation and the cost of living (49 per cent), the NHS (46 per cent), and housing (39 per cent), though they remain less concerned about immigration.
- Overall polling demonstrates a wider bounce that has given Labour a 3.5 point lead across all British adults, while Burnham also emerged as the top politician Britons would most like to go for a pint with at 34 per cent.
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