During a recent office tour, President Trump’s Small Business Administration chief Kelly Loeffler walked down a long hallway filled with pictures of herself.
In the clip, posted on Thursday, the former senator from Georgia answered questions while strolling past gold-framed photos of herself with National Guard troops, with Republican lawmakers in baseball uniforms, and with the president during the unveiling of his 2024 TIME Person of the Year cover.
As commenters noted, she appeared to be carrying a binder with no papers inside.
Last month, the administration began launching TikTok accounts, after the Trump administration pressured the social media platform to spin off a U.S. division over national security concerns. Previously, government employees were barred from using the app.
President Trump has long been a savvy social media user, and his administration has often posted influencer-style content about being behind the scenes in the presidency.
Past clips have included an Oval Office tour, which revealed scores of model planes in the president’s office, and footage of the newly redecorated ex-Qatari jet being used as a replacement Air Force One.
The president has made a point of redecorating the White House with just as much vigor as he has remodeled the rest of Washington.
The Oval Office is now packed with flourishes in Trump’s signature gold tone, while the exterior of the White House now has a presidential “Walk of Fame” featuring portraits of past presidents.
Historians have noted that placards beneath the presidents skew highly partisan and have inaccurate information. Joe Biden’s portrait doesn’t feature an image of him at all, but rather an autopen bill-signing system that Trump and his Republican allies allege meant much of the Democrats’ actions in office were invalid.
The redecoration push has apparently reached other agencies.
When she took office as attorney general, Pam Bondi, who has since left the administration, allegedly personally pulled portraits of Democrats including Biden and Vice President Kamala Harris off the wall in a DOJ office building that facilities crews hadn’t gotten around to updating yet.
“Don’t you people realize who won the election?” she allegedly told her subordinates.
Read MoreHow Charlie Kirk’s killing helped bring Trump and Musk back together
A timeline of Luigi Mangione’s criminal cases in the killing of UnitedHealthcare’s CEO
Trump vents, ‘Where do these animals come from?’ in rant over WWII memorial vandalism
