- Aldi is launching a “blind box” giveaway in the US, offering free mystery grocery selections to customers.
- The promotion features four themed boxes – Snack, Fiber, Protein, and a Mystery box – containing “standout staples and fresh picks from across every aisle”, the grocery store chain said in a press release.
- Customers can shop the freebie online from 22 to 25 June, with a new box released daily at 12 pm ET, and can sign up for the giveaway on the Aldi website.
- Bridget Kozlowski, director of communications at Aldi, said: “The ALDI Blind Box taps into the excitement our fans already feel walking our aisles.”
- This giveaway coincides with Aldi's expansion plans in the US, including opening over 180 new stores in 2026.
IN FULL
