
- Meta has paused a controversial update to its business account terms on Facebook and Instagram, which was scheduled to come into effect on 20 November following previous delays.
- The proposed rules would have permitted the company to scrape data from business users’ websites to train its artificial intelligence models.
- The planned changes sparked a global outcry from critics and politicians in both the UK and US, who argued that business owners were being forced to give up control of their website content.
- Prior to the pause, Meta attempted to quell backlash by removing the word “train” from the revised terms and repeatedly postponing the implementation date from its original 30 October target.
- Meta confirmed that its existing terms remain in force while it continues to consult with stakeholders before providing any further updates.
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