
If there is one festive treat that rivals yee sang in popularity during the Chinese New Year period, it is undoubtedly the pineapple tart. Golden, buttery and filled with tangy-sweet pineapple jam, these bite-sized treats have become a non-negotiable on coffee tables across Malaysia when Chinese New Year rolls around.
The origins of pineapple tarts can be traced back to Southeast Asia, with strong influences from Peranakan cuisine. Pineapples were once considered a luxury fruit, and turning them into preserves wrapped in pastry was a way of showcasing abundance and care. Over time, the humble tart evolved into a festive symbol. In Chinese culture, the Hokkien word for pineapple sounds similar to ‘prosperity arrives’, which is why pineapple-based treats are especially favoured during Chinese New Year. Serving them is believed to invite wealth, luck and success into the home.
In Malaysia, pineapple tarts have taken on a life of their own. Every household has an opinion on what makes the perfect one. Some swear by crumbly, melt-in-the-mouth pastry, while others prefer a firmer bite. There are debates over open-faced versus enclosed styles, and just how tart or sweet the filling should be.
However, not everyone has the time or the skills to produce dozens of tarts from scratch. That is where professional bakers come in. From heritage bakeries to modern artisanal brands, the Klang Valley offers no shortage of pineapple tarts during the festive season. We’ve rounded up some of the best places to satisfy your pineapple tart fix this Chinese New Year, whether you are buying for guests, gifting loved ones, or simply treating yourself.
(Hero and feature images credit: The RuMa Hotel and Residences)
Where to find the best pineapple tarts in Malaysia today
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The RuMa Hotel and ResidencesFrom 12 January to 24 February 2026, The RuMa Hotel and Residences offers a range of festive treats centred on wellness and indulgence. Their pineapple tarts come in a selection of four flavours, including original, matcha, charcoal, and red yeast. For those seeking something more distinctive, there is also a pineapple tart and organic herbal tea gift set, paired with two bottles of Daifu organic herbal tea.
From RM98+ onwards
Get yours here
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Shangri-La Kuala LumpurAvailable from 12 January to 3 March 2026, Shangri-La Kuala Lumpur presents its own luxurious interpretation of the festive favourite. The Golden Abundance gift set features 18 soft, buttery pineapple tarts filled with pineapple jam, that is ideal for formal gifting or corporate presents. Orders require at least 48 hours’ advance notice.
From RM288 onwards
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EQ Kuala LumpurEQ Kuala Lumpur keeps things classic with pineapple tarts that deliver both sweetness and crunch in every bite. Thoughtfully packaged and reasonably priced, these tarts are suitable for sharing with family, presenting as gifts or enjoying quietly at home.
From RM41 onwards
Get yours here
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The St. Regis Kuala LumpurUnder the direction of Executive Pastry Chef Azizul Bistaman, the pastry team at The St. Regis Kuala Lumpur has curated a festive cookie selection for the Chinese New Year season. The Trio of Traditional Cookies set brings together three much-loved classics, featuring pineapple tarts alongside salted egg balls and flower jelly cookies.
From RM177 onwards
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Oriental KopiFamous for its Nanyang-style coffee and pastries, Oriental Kopi applies the same attention to detail to its pineapple tarts. Each box contains 20 pieces made with carefully selected pineapples, slow-cooked into a rich, jammy filling. The pastry is handcrafted using premium French butter, resulting in a crisp yet crumbly texture with a fragrant buttery flavour.
From RM39 onwards
Get yours here6 /9
Seong Ying ChaiView this post on Instagram
A long-standing Chinatown bakery with decades of history, Seong Ying Chai remains dedicated to traditional methods, with every pastry shaped entirely by hand. Known for its mooncakes, the bakery is also highly sought after for its Nyonya-style pineapple tarts during Chinese New Year. Expect a delicate, crumbly crust paired with a balanced sweet-tart pineapple filling. Their tarts are also available at Qra stores nationwide.
From RM41 onwards
Get yours here
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Lachèr PatisserieThis French-inspired patisserie brings a refined, artisanal touch to pineapple tarts. Everything is made from scratch, from the slow-cooked pineapple paste to the buttery tart shells. With no added preservatives or artificial colouring.
From RM60 onwards
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Lavender BakeryLavender Bakery offers an accessible yet reliable option, using locally grown Johor pineapples cooked to a rich golden filling. The tarts are generously filled and made without artificial flavourings or preservatives, a guaranteed crowd-pleasing staple for festive gatherings.
From RM19 onwards
Get yours here
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Elevete PatisserieFounded by a former home baker turned entrepreneur, Elevete Patisserie is known for its artisanal desserts. Their pineapple tarts come in boxes of 18, with pineapples slow-cooked for hours to preserve depth of flavour. Each tart is hand-rolled to ensure a balance between filling and pastry, with a crust that melts on the palate.
From RM128 onwards
Get yours hereNote : The information in this article is accurate as of the date of publication.



