VMware Launches New Regional Digital Hub to Foster Greater Innovation and Inclusive Growth in Asia

Business & Finance
11 Apr 2022 • 10:02 AM MYT
DSA
DSA

Data & Storage Asean News Portal

Extra tags: VMware

VMware, Inc., a leading corporate software innovator, announced the opening of its new Regional Digital Innovation Hub in Singapore today. Singapore's government has a strong digital policy agenda, which VMware applauds. Mr. Alvin Tan, Minister of State for Trade and Industry as well as Culture, Community and Youth, was present today to officially inaugurate VMware's digital innovation hub on behalf of the government. The United States Embassy's Economic Unit Chief, Chad Norberg was also present.

The Regional Digital Innovation Hub is dedicated to assisting businesses to navigate the new future of work and will help Southeast Asia thrive as a blossoming, vibrant technological hub. It joins nine other Virtual Briefing Centers located in significant markets such as Bangalore, Beijing, Tokyo, and Sydney in the Asia Pacific. The new centre aims to empower businesses with a clear vision on how to implement technology frameworks and solutions that address their unique business challenges across the region, leveraging Singapore's strategic location as the No. 1 innovation epicentre outside of Silicon Valley and a critical gateway for businesses to access the rest of Southeast Asia.

"With ASEAN on track to become a USD 1 trillion digital economy by 2030 and the region's emergence as an innovation powerhouse, we are committed to accelerating businesses to the future by helping them visualise and implement their digital roadmaps," said Paul Simos, Vice President and Managing Director of Southeast Asia and Korea at VMware.

"The future of business is digital, and we hope to create a competitive edge for our customers by building a secure place for them to experiment and experience how future technologies can be built into their systems before they are enacted in real life, so that they can anticipate what lies ahead and attain full autonomy on their innovation cycle," said Simos.

The cutting-edge centre is outfitted with cutting-edge equipment such as digital whiteboarding, virtual reality (VR), and a personalised experience using radio-frequency identification (RFID) (RFID). Corporate leaders can study VMware products, communicate with experts, and witness in-depth demonstrations using the Virtual Briefing Center (VBC) through hybrid and online briefings. To better visualise ideas and concepts, hybrid briefings use the centre's wall-size display with navigational touch controls and interactive whiteboarding functions, while flexible collaboration tools promote discussions with online attendees. A digital lounge for individual meetings and mixed areas for small group collaborations can also be customised to match the needs of each gathering.

The VBC features four state-of-the-art and next-gen technologies that foster inventive idea exchange and brings to life a modern vision that highlights an organisation's strengths and unpacks specific challenges and constraints by designing a customised roadmap with solutions that address one's top business priorities.

The four demo zones showcase the possibilities with technology around the areas of:

  • Advanced IT in a digital hub for the future of work

  • Accelerating the digital employee experience

  • Moving towards Zero IT and Tanzu Labs

  • Enabling innovation with Tanzu Labs

Connected to all of VMware's other VBCs across the globe, the center also allows for businesses to connect with technical experts and teams from anywhere in the world to unpack technical constraints and design customised technology roadmaps with glove-fit solutions. This will enable business leaders to test current technologies, concepts, and pilot projects before official rollouts, serving as a secure innovation sandbox to build new innovative concepts and transformation roadmaps.

VMware recently reopened its Singapore office, which has been renovated with versatile, new facilities that emphasise collaboration and autonomy to provide employees more alternatives for how and where they work, as part of its goal to be a regional innovation and inclusion centre excellence. The WELL-certified office includes air purifiers, recycling facilities, yoga rooms with lockers, a jamming studio, and maternity rooms on select floors, all focusing on sustainability and inclusivity.