Built for Seconds That Matter! PUMA Unveils Deviate NITRO™ 4 & Elite 4 to Redefine Speed Performance

14 Jan 2026 • 9:48 AM MYT
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Built for Seconds That Matter! PUMA Unveils Deviate NITRO 4 & Elite 4 to Redefine Speed Performance

PUMA is turning up the pace again.

With the launch of the Deviate NITRO 4 and Deviate NITRO Elite 4, the brand advances its hero running franchise into a faster, lighter, and more refined era—built for runners who chase seconds and demand more from every stride.

At the heart of both shoes is PUMA’s best-in-class NITROFOAM, the technology that has powered the brand’s rise as a leader in speed-focused innovation.

Deviate NITRO Elite 4: Built for race day

The Deviate NITRO Elite 4 returns sharper and lighter, designed specifically for runners who show up to race fast and finish faster.

PUMA upgrades the shoe with enhanced NITROFOAM ELITE cushioning, delivering a smoother, more responsive ride that stays stable from start line to finish tape.

The fit and feel build on the award-winning Deviate Elite NITRO 3, but this version dials everything up. The ride feels cleaner. The transitions feel quicker. The efficiency feels effortless.

Deviate NITRO Elite 4 Specifications  

  • Price: RM999
  • Weight: UK8: 170g / 5: 140g
  • Stack Height: 32MM/40MM
  • Drop: 8mm
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PUMA

A redesigned carbon fiber PWRPLATE sits at the core. PUMA stiffens the plate and re-engineers its geometry to reduce stress in the metatarsal area while maximizing energy transfer. Gradual rib structuring spreads impact evenly from lateral to medial movement, creating a controlled, fast stride that holds up across race-day distances.

Lightweight. Responsive. Ruthlessly efficient. Itgives high-cadence runners a race-day weapon that goes beyond fast.

Launch:

  • Limited release on February 12, 2026
  • Global release on February 26, 2026
  • Available on PUMA.com and selected PUMA stores

Deviate NITRO 4: Speed for everyday miles

For runners who train hard and want to get faster every day, PUMA introduces the Deviate NITRO 4.

This latest version features an evolved dual-layer NITROFOAM midsole, infused with nitrogen to deliver higher rebound and a more energetic stride—without sacrificing the comfort that defines the Deviate line.

The lightweight mesh upper enhances breathability, while a plush collar and padded tongue provide protection where runners need it most. Soft where it matters. Supportive where it counts. The shoe locks the foot in place so runners can focus on pace, not distractions.

Specifications 

  • Price: RM799
  • Weight:UK8: 250g / 5: 205g
  • Stack Height: 30MM/38MM
  • Drop: 8mm
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PUMA

Underfoot, a reengineered PWRPLATE improves flexibility for smoother transitions, while the trusted PUMAGRIP outsole delivers reliable traction across surfaces. With coverage that supports any foot strike pattern, it maintains durability, comfort, and consistency—mile after mile.

It’s built for tempo runs, daily training, and everything in between.

Launch:

  • Limited release on January 23
  • Global release on February 26, 2026
  • Available on PUMA.com and selected PUMA stores

“We’re excited to bring our latest installment of speed to the market with the Deviate NITRO Elite 4 and Deviate NITRO 4,” said Erin Longin, Vice President, BU Run/Train, PUMA.

“The Deviate franchise has been at the center of our performance running business since our relaunch in 2021—winning multiple awards and helping athletes reach podiums.”

With this latest evolution, PUMA makes one thing clear: speed isn’t just for race day—it’s a mindset.

 

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