Costco shoppers clamoring for a taste of Australia can now buy fan-favorite sweet treat Tim Tams in bulk.
The retailer has recently started selling rectangular-shaped chocolate-covered biscuit cookies in the U.S., much to the delight of shoppers.
While the brand has expanded to include different flavors since first launching in 1964, Costco members can score the original Tim Tams in a six-sleeve box containing 66 cookies for $14.
Fans have been quick to discover the new item, sharing their hauls on social media. On Reddit, some even admitted to buying multiple boxes of the treats.
“They showed up in Michigan a while ago. Bought 5 cases,” someone else wrote, while another said, “They were in Colorado in Feb/March. 11.99 a box. I bought 10 boxes lol.”
Others mentioned wanting to try the viral “Tim Tam Slam,” which has circulated on social media. Australians have shared videos of the popular tradition in which they bite off opposite ends of a single Tim Tam and then use it as a straw for coffee or tea. But the trick is to eat the softened cookie before it breaks apart.
Some have chimed in with their own variations on the Tim Tam Slam, writing on Reddit: “I like to bite opposite corners so there’s more of a texture gradient. If you bite the whole ends off they end up a (delicious) soggy mess.”
Another wrote: “I think they are a subpar cookie unless you do that. Once it’s saturated with coffee it’s delicious.”
Shoppers should note that the Tim Tams sold at Costco are not exactly the Australian recipe and use ingredients not found in the original, including color additives Red 40, Yellow 6, and Blue 1.
The addition of Tim Tams is just the latest change Costco has made for consumers. The retailer recently began testing a new checkout system that executives say could allow some shoppers to complete transactions in as little as eight seconds.
Costco’s pilot program introduced a “pre-scan” process in which employees scan customers’ items while they are still waiting in line, Costco Chief Financial Officer Gary Millerchip announced during the company’s second-quarter earnings call, Delish reported.
The new checkout process is designed to save time by scanning items before customers even reach the register. While shoppers are still waiting in line, an employee approaches and scans everything in their cart using a handheld device, effectively entering the full order into the system in advance.
Early results at Costco show the system is improving traffic flow and customer satisfaction, with shorter lines and faster transactions, Millerchip said.
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