MANILA, Philippines – IAM Worldwide has officially named global pickleball sensation and undisputed World No. 1 Anna Leigh Waters as its newest Global Sports Ambassador. The historic partnership aligns the multi-titled champion with one of the fastest-growing health and wellness brands in the industry.
This announcement comes as pickleball continues its meteoric rise as the world's fastest-growing sport. Sweeping across continents from North America to Asia, the paddle sport has transcended casual recreational play to become a full-blown global cultural phenomenon.
The Philippines has rapidly emerged as a key epicenter for the sport in Southeast Asia. Across Metro Manila, the sport's accessible, fast-paced, and highly social nature has ignited a nationwide obsession. With dedicated complexes opening nationwide and thousands of local "picklers" joining the movement, the sport is capturing the hearts of active Filipinos across every generation.
IAM Worldwide chose Waters because of a shared standard of excellence and an unyielding commitment to purpose. Dominated by her relentless work ethic, Waters' rise in the international sports arena is built on discipline, focus, and unwavering consistency—the exact core values that define IAM Worldwide and their mission to transform lives.
"Partnering with IAM Worldwide felt entirely natural for me," said Waters. "Everything I do on and off the court comes down to focus, discipline, and performing at my best. I truly believe in what IAM Worldwide stands for—performance powered by purpose and wellness. You cannot achieve true success without taking care of your health first."
As the face of the brand's athletic push, Waters will officially champion the IAM Amazing Organic Barley Gummies. Designed to deliver natural vitality and optimal physical support in a convenient, daily format, the product is tailored for high-performing athletes and everyday fitness enthusiasts alike. Through this partnership, Waters aims to inspire pickleball hopefuls and active individuals across the globe to redefine what it means to lead a prosperous life.
Together, IAM Worldwide and Waters are advocating a vital message: a truly "wealthy" life is one where wealth is determined by health.
"We are beyond thrilled to welcome Anna Leigh Waters to the IAM Worldwide family," stated IAM Worldwide in an official statement. "Anna Leigh represents the absolute pinnacle of dedication, athletic achievement, and integrity. Her mindset perfectly mirrors our belief that real success is built on a foundation of health and intentional purpose. Having her represent our flagship barley line of products will inspire young athletes to prioritize their physical well-being as they chase their dreams."
The collaboration marks a major milestone for IAM Worldwide as it continues to expand its global footprint, bridging the gap between elite athletic performance and accessible daily nutrition. TMT