ITV relaunch popular dating show format fronted by Clarkson’s Farm star

EntertainmentLifestyle
21 Apr 2026 • 9:11 PM MYT
The Independent
The Independent

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  • Lisa Hogan, partner of Jeremy Clarkson and star of Clarkson's Farm, is set to host a new ITV dating series titled Farming for Love.
  • The programme is a revamped version of the Farmer Wants a Wife format, aiming to help single farmers find romantic partners.
  • Hogan announced the series on ITV's This Morning, encouraging interested individuals to apply.
  • Four initial contestants were introduced, including Wiltshire beef farmer Guy (29), North Yorkshire farmer Chris (68), dairy farmer Dana (24), and Wrexham farmer George (29).
  • Hogan and Jeremy Clarkson's own reality series, Clarkson's Farm, is scheduled to release new episodes in June, which will cover a bovine tuberculosis outbreak.

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