Crafted fresh-to-order with 100% Aussie beef, debuting the limited-edition Jolliburger Truffle alongside the fully elevated Jolliburger Aloha
HONG KONG SAR -
- 4 November 2026 -
Jollibee
, the beloved global restaurant brand in Hong Kong, is committed to serving great-tasting food and bringing simple joy to every customer. Starting today, Jollibee rolls out its newly upgraded
Jolliburger Collection
in Hong Kong, presenting a lineup of three distinct, mouthwatering beef burgers: the newly introduced limited-time
Jolliburger Truffle
, the enhanced
Jolliburger Aloha
with elevated taste and texture, and the flagship
Jolliburger Deluxe
, a fan favourite since its August 2025 launch. Made with 100% premium Aussie beef and cooked fresh-to-order, every burger is crafted with care to lock in natural juiciness and flavour, delivering exceptional value and "bee-licious" happiness to every burger lover!
100%
Premium
Aussie Beef
x Fresh-to-Order
Jollibee understands that fast food is more than just a quick and convenient meal; it also aims to offer customers a well-deserved reward amid their busy daily routines. The newly upgraded Jolliburger Collection anchors on two key highlights: freshly made and quality ingredients. Featuring 100% premium Aussie beef as its soul, paired with crisp fresh vegetables and cheddar cheese, every burger is strictly cooked fresh-to-order. Expertly grilled to seal in rich savoury juices and deep beef aroma, Jollibee invites customers to savour a high-quality,
bee-licious
dining experience at exceptional value, anytime and anywhere.
A Trio of Delight
s: Debut of Limited-Edition
Flavo
u
r
The upgraded Jolliburger Collection debuts with three distinct signature beef burgers, each offering unique characteristics to satisfy diverse palates.
The limited-time
Jolliburger Truffle
specialty features 100% premium Aussie beef patties blended with rich, aromatic black truffle sauce, paired with grilled mushrooms and fresh, crisp rocket lettuce for an irresistible, layered gourmet flavour.
The beloved
Jolliburger Aloha
is also fully elevated, combining a juicy Aussie beef patty with a sweet pineapple ring, crispy bacon, and special garlic mayo, delivering a harmonious sweet-and-savoury balance with tropical flavours in every bite.
Launched last summer as the brand's flagship,
Jolliburger Deluxe
features double 100% Aussie beef patties layered with melted double cheddar cheese, crisp lettuce, and fresh tomatoes, bringing out a rich "Double Beefy, Double Cheesy" satisfaction that continues to win praise as the ultimate classic beef burger.
Available
Today Across
Designated Stores
in Hong Kong
The upgraded Jolliburger Collection is now available at Jollibee stores across Hong Kong (except the Euro Trade Centre store in Central; the Hong Kong International Airport store serves only Jolliburger Deluxe and Jolliburger Aloha).
The Jolliburger Deluxe and Jolliburger Aloha are priced at HK$40 à la carte and HK$53 for the value meal. The limited-time offer, Jolliburger Truffle, is priced at HK$42 à la carte and HK$55 for the value meal. Burger enthusiasts are invited to visit stores today to experience double the joyful surprise of 100% Aussie beef and cooked fresh-to-order!
Hashtag: #Jollibee #JollibeeHK #Jolliburger #100AussieBeef #TasteOfJoy
The issuer is solely responsible for the content of this announcement.
About Jollibee Hong Kong
Jollibee, an international fast-food brand with over 1,600 branches globally, is dedicated to the brand philosophy of "serving great-tasting food and bringing the joy of eating to everyone", especially through its widely loved signature product, Chickenjoy. The first Jollibee branch in Hong Kong opened in Central in 1996, and since then, the brand has expanded into a total of 26 branches in Hong Kong. These branches provide customers with delicious food, warm and friendly dining service
Official Social Media Channels:
Facebook: 
https://www.facebook.com/JollibeeHKofficial/
Instagram: 
https://www.instagram.com/jollibeehongkong/
