Momo shines in Onitsuka Tiger’s all-new DENIVITA campaign

Women's FashionLifestyle
6 Feb 2026 • 6:03 PM MYT
LifestyleAsia MY
LifestyleAsia MY

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TWICE’s Momo has us feeling all ‘The Feels’ with the latest DENIVITA campaign, Onitsuka Tiger’s Japanese-made denim collection. The Japanese star, also the Brand Ambassador for Onitsuka Tiger, can be seen sporting the newest pieces from the DENIVITA line including tracksuits that spotlight the Japanese fashion brand’s DNA and codes.

For the uninitiated, Onitsuka Tiger first introduced the DENIVITA collection in January 2025. Crafted to be high in quality and premium, the DENIVITA range is nothing less than extraordinary. The name itself is a fusion of the words “Denim” and “Vita” (it means “life” in Italian).

Some of the DENIVITA pieces worn by Momo include colourful denim track tops and eye-catching statement designs. The Brand Ambassador’s fits are complemented with some of Onitsuka Tiger’s latest footwear offerings. Some of them are the Mexico 66 Fringe sneakers in Mocha Brown and the Mexico 66 SD sneakers in the Birch and Peacoat colourway.

Learn more about Onitsuka Tiger HERE.

(Photos by Onitsuka Tiger)


Note : The information in this article is accurate as of the date of publication.