
Tickets for Puregold’s “OPM Con Generations 2026,” a concert featuring some of the country’s leading music acts, have sold out ahead of its July 11 staging at the Araneta Coliseum.
Puregold said all available seats were taken within two days, marking the fastest ticket redemption period in the event’s three-year history.
The concert lineup includes SB19, Ben&Ben, Alamat, Flow G, Skusta Clee, SunKissed Lola, G22, Kaia and Xonara.
“Selling out our third OPM Con in two days is another huge milestone for Puregold,” said Ivy Hayagan-Piedad, senior marketing manager for Puregold.
“Our artists are not just performers; they provide the soundtrack to everyday moments, milestones, and memories. Puregold OPM Con 2026 brings those shared experiences together in one space, creating a celebration that belongs to both the artists and the fans,” she added.
Concertgoers redeemed tickets by purchasing groceries at participating Puregold branches equivalent to the value of their preferred seating section. Tickets were provided at no additional cost. Organizers also reported that some fans queued overnight and arrived early at participating branches to secure tickets.
With all seats now claimed, the concert is expected to draw a full crowd when it takes place on July 11 at the Araneta Coliseum.

