- A new limited-edition Steiff teddy bear has been released to commemorate what would have been Queen Elizabeth II's 100th birthday on 21 April.
- The bear's launch was marked by a recreation of the late Queen's iconic 2022 Platinum Jubilee comedy sketch with Paddington Bear, where she famously revealed her penchant for marmalade sandwiches.
- The special edition Steiff bear is dressed in one of the late Queen’s most recognisable ensembles: a lime green coat, matching hat, pearl necklace, and handbag.
- Limited to 4,996 pieces, a nod to her 96 years of life, each bear is individually numbered, features coloured embroidery on its feet, and is priced at £289.
- Steiff, a company with a long history of creating special edition bears for significant events, aims to celebrate the late Queen's dedication, pride, and service with this collectible item.
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