START THE CELEBRATIONS,” Oasis trumpeted, confirming a second tour next year after months of rumours. The band will “once again return to lift the spirits of the people,” they said in a teasing statement, inviting fans to “come witness the fitness”
Yes, a year after they concluded their triumphant 2025 reunion tour – Noel and Liam Gallagher’s first shows together since an acrimonious split in 2009 – Oasis are setting out for another run including a record-breaking 11 dates at the Etihad Stadium in their hometown of Manchester, and a return to Knebworth 31 years after their historic 1996 gigs. It will no doubt be another hugely lucrative event, generating millions in ticket sale revenue, merch sales and brand partnerships.
The most noticeable part of the announcement, though? The ticket prices. In their announcement, Oasis confirmed that tickets for the UK shows will be fixed and range between £71.50 and £266.60, including fees. Because if one thing blighted a reunion that fans had been hoping for for 15 years, it was the row over the cost of tickets – in which Ticketmaster was accused of inflating prices after the reunion sale began, leading to them forking out hundreds or even thousands of pounds.
Ticketmaster denied using what is known as the “dynamic pricing” model – where prices go up or down depending on demand – for the Oasis sale, and the Competitions and Market Authority (CMA) said it had “not found evidence” that such a pricing system had been used to adjust the cost of Oasis tickets in real time. The BBC suggested in September last year that the confusion seemed to arise due to “tiered pricing”, where identical or adjacent tickets were sold for wildly varying costs. The cheaper tickets sold first, leaving behind the more expensive ones (still at set prices), leaving fans with the impression that prices were being inflated.
Still, the row was a blight on what should have been a thoroughly celebratory moment – even as the band distanced themselves from the controversy. In a statement issued to PA Media in September 2024, after the reunion sale, the band said: "It needs to be made clear that Oasis leave decisions on ticketing and pricing entirely to their promoters and management."Unsurprisingly, the band’s new reunion documentary, Oasis: Don’t Look Back in Anger, swerves virtually any mention of the ticketing row, bar one perfectly timed quip from Liam during a show where he demanded everyone do the Poznań – a football goal celebration where fans turn their backs to the pitch, link arms, and jump up and down – including “all you lot in the cheap seats at the back”.
Then came a pause, before Liam threw in: “Actually, there are no cheap seats, sorry about that.”
Following an investigation by the CMA, Ticketmaster agreed to ensure fans will be armed with more information before and during their purchase of concert tickets. In an attempt to ensure purchasing remains as democratic as possible, Oasis fans are also being asked to register for tickets by 4pm BST on 17 September. Successful registration will lead to a unique, non-transferable code to access an allocated sale window. In the UK, the sale will take place across 25, 26 and 27 September, with three sale windows per day. Fans will be informed of which window they can access and at what time. There will be no general sale or public presales outside of the official process.
These new, transparent methods seem to be a sincere attempt to make things fairer for fans; Oasis have, of course, been known to many as “the people’s band” thanks to their working-class roots and mainstream appeal – aided by those huge, communal shows.
But this could also signal a sea change in the live music industry, as discontent among fans over steep ticket prices reaches new heights. Early this month, Glastonbury’s organisers confirmed that the cost of tickets had passed the £400 mark for the first time. Tickets for the weekend will be priced at £408 including a £5 booking fee per ticket – an increase of £29.50 from 2025, when tickets cost £378.50.
Meanwhile, after a similar furore over his own ticket costs, Harry Styles this month announced the final 25 dates of his Together, Together world tour, including a limited number of tickets for £20 (or $20 for the US shows, and 20 euros for European gigs).
Many major artists, like Styles and Oasis, are opting for lengthy residencies rather than multiple city dates around the UK, Europe or North America. But it seems they might finally have realised that if they’re asking fans to come to them, adding on hotel and travel costs, there has to be a ceiling for ticket prices.
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