- Bristol has become the first UK city to ban adverts promoting fast fashion on council-owned billboards.
- The updated policy also prohibits advertising for high-carbon products and services, including non-electric cars, flights, cruise holidays and travel agents.
- Restrictions will apply to council-owned display sites, including bus stops, free-standing digital screens, and billboards across the city.
- While more than 20 UK councils already restrict ads for polluting services, Bristol is the first to include fast fashion in its ban.
- Deputy council leader councillor Heather Mack stated the move will help counter damaging industries and encourage the promotion of sustainable alternatives.
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