Strictly star warns fans after fake AI baby photos fools own family

EntertainmentLifestyle
25 Feb 2026 • 11:04 PM MYT
The Independent
The Independent

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  • Joe Sugg has warned fans not to fall for AI-generated pictures falsely claiming that his partner, Strictly dancer Dianne Buswell, has given birth.
  • Sugg, 34, and Buswell, 36, announced in September that they are expecting their first child, a baby boy, later this year.
  • The YouTube star revealed that family and friends believed the AI photo was real, leading to congratulatory messages.
  • Sugg clarified that the images were artificially generated and confirmed that Buswell is 'still very much pregnant'.
  • The couple, who met on Strictly Come Dancing in 2018, previously shared a glimpse of their baby boy's nursery and had to rush their pregnancy announcement last year.

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